About

Three crafts that reward the same thing: paying attention.

I'm Jason. I work with cameras, photobooths and circuit boards — three disciplines that look unrelated until you notice they all reward patience, planning, and a stubborn refusal to ship something that only "probably works".

Based in South Wales, working since the early '90s. Photography from 2014, photobooth hire as Chilled Photobooths since not long after, and electronics design running quietly in the background the whole time.

Portrait of Jason Aspinall

How I work

Three principles, applied without exception.

01

Right first time.

Going back to fix something that should never have broken is the worst use of anyone's time — mine and the client's. I'd rather spend an extra hour at the start with a checklist and a clear head than an extra day at the end with a problem and a deadline. The hour at the start is almost always cheaper.

02

Prepared, not improvised.

Every job gets a process. The camera bag is packed the night before. The photobooth setup is rehearsed. The schematic is reviewed before the board goes to fab. Improvisation is what you fall back on when preparation has failed — and I'd rather not need it. When something does go sideways, I want to be solving one problem, not three.

03

Details that don't show.

The protection diode nobody sees. The backup memory card nobody knows I'm carrying. The print background ironed before the guests arrive. Most of what makes a job feel effortless is invisible by design — and that's the part I care about most. If you only ever notice the things I did wrong, I've done my job right.

One approach, three crafts

Photography rewards patience and an eye for what's about to happen. A photobooth rewards calm planning and the energy to keep a queue of wedding guests laughing for four hours straight. Electronics rewards rigour and a refusal to ship anything that only probably works. They look like three different jobs. They're really one approach applied three ways.

What I bring

A short list, generalised.

a.
An eye trained across disciplines

Composition, tolerance, timing — the same skill, three different surfaces.

b.
A methodical process

Plans, checklists, rehearsals. Calm on the day because the work was done before it.

c.
Three decades of cross-discipline craft

Old enough to remember when "right first time" was the only option. Still believe it.

d.
In-house tools, end to end

Camera kit, booth equipment, CAD, 3D printers, lathe. Few external dependencies.

e.
A near-pathological aversion to do-overs

If a job's worth doing, it's worth doing properly the first time.

f.
A direct way of working

Clear quotes, clear timescales, no surprises. You'll always know where the job stands.

Got something in mind?

Photography, photobooth, electronics — or something that doesn't fit a box. Tell me about it.

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